september 20 - november 9, 2008

They have the most beautyful women in front of their camera: the top fashion photographers of the world. But what is their personal relationship to beauty? What is the inspiring power behind the idealised image of the zeitgeist? How does the power of the muse define itself? What evolves, what results beyond the requirements of the market or the order to produce, what evolves „out off itself“?

For the first time the exhibition and the book turn out the elite of fashion photography and place it in an artistic creative frame.

Whether intimate, tender moments or unsual, unsparing views – it concerns much more than the reflection of social ideals, it concerns the „the truth of beauty“ and how it reveals itself . And how the truth hides itself in the appearance (countenance) of the public image, which imposes the dubious (questionable) idols of a permanent image of slimness and of youth. A project, which shows us ways into the future of our perception.